PROPOSED PROJECT
Beauty Product Claims Checker
Check beauty product wording against the claims your team has approved, and show the supporting documents for each statement.
“Helps skin feel hydrated.”Product claim register
Example source · revision 03
The supplied wording is the reference. A stronger promise needs its own support.
Repairs the skin barrier overnight.
New efficacy claim“Repairs” goes beyond the approved hydration wording.
Unsupported timeframeThe source does not establish an overnight result.
Helps skin feel hydrated.
The difference is
in the evidence.
The brief: review launch copy against the beauty team’s approved claim register. Every flagged phrase should show what changed and where the supporting language came from.
A comment without
the source attached.
The writer searches the documents, finds the right version, and reconstructs why the line was challenged.
A reviewable correction
with its evidence.
The copy, the supporting passage, and the unresolved decision stay together for the claims owner.
What lands
with your team.
The expected result is a usable review package. These sample artifacts show what your writers, product team, and approvers would receive.
Flagged copy
Owner: claims reviewer
Status: decision pending
Evidence trail
- Claim
- 001
- Product
- Hydrating cream
- Source
- Register · rev 03
“Helps skin feel hydrated.”
Decision history
- Draft checkedTwo issues flagged
- Revision proposedSource wording retained
- Owner reviewApproval pending
A clear review record for the person approving product claims. We would test accuracy and reviewer effort before judging how well it works.
How we’d make it happen.
Organize
Tie each approved claim to its product, market, wording, and source document.
Compare
Highlight where draft copy changes the meaning or extends beyond the approved scope.
Resolve
Route each flag to the named claims owner and retain the decision with the copy version.
Where AI helps
AI extracts and compares claim language. It can identify a likely mismatch, but it cannot establish efficacy or make a regulatory approval decision.
What people approve
The product and claims reviewers decide whether wording is supported and appropriate for each market. An unmatched claim stays unresolved.
What we’d need to start
- Approved claim register by product and market
- Authorized supporting documents
- Draft product pages and campaign copy
How we’d test it
Use known accepted and rejected claims to measure missed overstatements and false flags; a reviewer remains responsible for release.
Prepared for Beauty & personal care. We would agree on the work after reviewing your brief, materials, and requirements.
This is a proposed project, not completed client work. The visuals and numbers show example outputs, not measured results.
“Can we say this? Please check the claim sheet.”